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Privacy Policy

How Delta Marketing collects, uses, shares, and protects personal information when you use our website and related online services.

Effective date: October 3, 2026 · Last updated: October 3, 2026

1. Overview

Delta Marketing ("Delta Marketing," "we," "us," or "our") respects your privacy. This Privacy Policy explains what personal information we collect through deltamarketingdigital.com and related online properties we operate (the "Site"), how we use it, when we share it, and the choices available to you.

By using the Site, submitting a form, downloading a guide, or otherwise providing personal information to us online, you acknowledge this Privacy Policy. If you do not agree, do not use the Site or submit information to us.

Important: This Policy covers our website and marketing communications. Paid client engagements (SEO, ads, websites, automations) may be governed by a separate master services agreement, statement of work, or data processing terms, which control if there is a conflict for that engagement.

2. Who we are

Delta Marketing is a home service marketing agency operating the Site for visitors and prospective and current clients, primarily in the United States, and accessible globally.

3. Scope

This Policy applies to personal information we collect:

  • On the Site (including forms, calculators, guides, and audit requests)
  • Through cookies, pixels, and similar technologies on the Site
  • Via email or other electronic communications you send us about the Site or our services

It does not cover third-party websites, apps, ad platforms, or CRM tools that we do not control, even if linked from the Site or used in a client engagement.

4. Information we collect

4.1 Information you provide

When you request a free audit, book a consultation, download a resource, use a calculator, or contact us, we may collect:

  • Identifiers such as name, business name, email address, and phone number
  • Commercial and business information such as trade/industry, service area/cities, website URL, marketing challenges, budget notes, and messages you submit
  • Any other information you choose to include in forms or email

4.2 Information collected automatically

When you visit the Site, we and our service providers may automatically collect:

  • Device and usage data (IP address, browser type, device type, operating system, referring/exit pages, timestamps, pages viewed, approximate location derived from IP)
  • Cookie and similar technology data (see Cookies & tracking)
  • Diagnostic and performance logs needed to operate and secure the Site

4.3 Information from third parties

We may receive limited information from analytics, advertising, email delivery, hosting, and form processors that support the Site (for example delivery status, campaign attribution, or spam/fraud signals).

5. How we use information

We use personal information to:

  • Respond to audit requests, inquiries, and consultation bookings
  • Deliver guides, calculator results context, and related content you request
  • Operate, maintain, secure, debug, and improve the Site
  • Measure traffic, engagement, and marketing performance (including via Google Tag Manager and related tags)
  • Send service-related messages and, where permitted, marketing communications (you may opt out of marketing emails)
  • Detect, prevent, and investigate fraud, abuse, security incidents, and violations of our Terms
  • Comply with law, enforce agreements, and protect our rights, users, and the public
  • Create aggregated or de-identified insights that do not reasonably identify you

We do not use Site form submissions to sell your personal information as a data broker product.

If you are in the European Economic Area or United Kingdom, we process personal information only when we have a valid legal basis, including:

  • Contract / steps prior to contract - to respond to your request for an audit or services
  • Legitimate interests - Site security, basic analytics, improving services, B2B marketing to business contacts where allowed, and preventing abuse (balanced against your rights)
  • Consent - where required for non-essential cookies, certain marketing, or other consent-based processing (you may withdraw consent at any time)
  • Legal obligation - when we must retain or disclose information to comply with law

7. How we share information

We may share personal information with:

  • Service providers / processors that help us run the Site and communications (for example website hosting, email delivery such as Resend, form processing, security, analytics, and tag management). They may process data only on our instructions and for permitted purposes.
  • Professional advisors (legal, accounting, insurance) under confidentiality obligations when needed
  • Authorities and counterparties when required by law, legal process, or to protect rights, safety, and security
  • Business transfers in connection with a merger, acquisition, financing, reorganization, or sale of assets (your information may transfer as part of that transaction, subject to this Policy or a successor policy)

We do not sell personal information for money. We also do not “share” personal information for cross-context behavioral advertising as those terms are defined under the CCPA/CPRA, except to the extent a cookie or advertising technology on the Site could be interpreted that way by law - in which case California residents may exercise opt-out rights described below.

8. Cookies & similar technologies

We use cookies, pixels, local storage, and similar technologies to:

  • Keep the Site functioning and secure (strictly necessary)
  • Remember preferences
  • Understand how the Site is used
  • Measure marketing campaigns and improve content

You can control cookies through your browser settings. Blocking some cookies may affect Site functionality. Where required by law, we will request consent for non-essential cookies.

9. Ads, analytics & Google Tag Manager

The Site may use Google Tag Manager and related Google or other analytics/advertising technologies to load tags that help us measure visits, events, and campaign performance. These providers may set their own cookies and collect device/usage data subject to their policies.

For Google products, review Google’s privacy materials and ad settings. You may also use industry opt-out tools such as the Network Advertising Initiative or Digital Advertising Alliance opt-out pages where available.

10. Retention

We keep personal information only as long as reasonably necessary for the purposes described in this Policy, including to provide responses, maintain business records, resolve disputes, enforce agreements, and meet legal, tax, and accounting requirements. Retention periods vary by data type and context. When information is no longer needed, we delete, anonymize, or securely archive it according to our practices.

11. Security

We use administrative, technical, and organizational measures designed to protect personal information. No method of transmission or storage is 100% secure. You use the Site at your own risk regarding internet security. If you believe your interaction with us has been compromised, contact delta@deltamarketingdigital.com promptly.

12. International transfers

We are based in the United States. If you access the Site from outside the US, your information may be transferred to, stored in, or processed in the United States and other countries that may not provide the same level of data protection as your home country. Where required, we use appropriate transfer mechanisms (such as Standard Contractual Clauses) for restricted transfers.

13. Your privacy rights

Depending on where you live, you may have rights to:

  • Access / know what personal information we hold about you
  • Correct inaccurate personal information
  • Delete personal information (subject to legal exceptions)
  • Portability of certain data
  • Object to or restrict certain processing
  • Withdraw consent where processing is consent-based
  • Opt out of marketing emails (use unsubscribe links or email us)
  • Appeal a denied rights request where state law provides an appeal

To exercise rights, email delta@deltamarketingdigital.com with the subject line “Privacy Request,” describe your request, and provide enough information for us to verify your identity. We may decline requests as permitted by law (for example, when we cannot verify you, or when retention is required).

EEA/UK residents may also lodge a complaint with their local supervisory authority. We encourage you to contact us first so we can try to resolve your concern.

14. California privacy notice (CCPA/CPRA)

If you are a California resident, this section supplements the Policy.

Categories collected

Depending on your interactions, we may have collected in the past 12 months: identifiers; commercial information; internet/electronic network activity; geolocation inferences (coarse, from IP); and professional/employment-related information (business/trade details you submit).

Purposes & sources

We collect these categories from you and automatically from your device/browser, for the business/commercial purposes listed in “How we use information.”

Disclosure

We may disclose personal information to service providers for business purposes (hosting, email, analytics, security). We do not sell personal information for money. We do not knowingly sell or share the personal information of consumers under 16.

Your CCPA/CPRA rights

  • Right to know / access
  • Right to delete
  • Right to correct
  • Right to opt out of sale or sharing (if applicable)
  • Right to limit use of sensitive personal information (we do not use sensitive personal information to infer characteristics beyond what is needed to provide requested services)
  • Right to non-discrimination for exercising privacy rights

Submit requests to delta@deltamarketingdigital.com. You may use an authorized agent as permitted by law (we will require proof of authorization and identity verification). If we deny a request, you may appeal by replying to our decision email with “Privacy Appeal.”

Do Not Sell or Share My Personal Information: Email delta@deltamarketingdigital.com with that subject line. If we deploy a Global Privacy Control (GPC) signal handler on the Site in the future, we will treat valid GPC signals as an opt-out of sale/sharing where required.

15. Children’s privacy

The Site is directed to business users and adults. We do not knowingly collect personal information from children under 16 (or under 13 where COPPA applies). If you believe we have collected such information, contact us and we will take appropriate steps to delete it.

16. Third-party sites and platforms

The Site may link to third parties (including DELTA Intelligence Group, social platforms, and ad platforms). Their privacy practices are governed by their own policies. We are not responsible for their content or practices.

17. Changes to this Policy

We may update this Privacy Policy from time to time. The “Last updated” date will change when we do. Material changes may also be highlighted on the Site or communicated by email when appropriate. Continued use of the Site after an update means you acknowledge the revised Policy.

18. Contact

For privacy questions or requests:

Delta Marketing
Email: delta@deltamarketingdigital.com
Web: https://deltamarketingdigital.com

This Policy is provided for transparency and compliance. It is not legal advice to you. Laws vary by jurisdiction; if you need advice about your own obligations, consult a qualified attorney.